How can Pinterest help promote your dog business?
First, it's worthy to note how large Pinterest is. Did you know that Pinterest is now larger than YouTube, Google+, Reddit, Digg, etc? Based on recent statistics, Pinterest is now ranked as the third largest social media website next to the social giants Facebook and Twitter; largest in terms of
regular visitors and page views. With this huge number of users and visitors, your dog business could reach a viable market that extends beyond your business' area or location.
The manner of promoting a business via Pinterest is quite simple. Your Pinterest account lets you share or "pin" posts or topics about your business which would become visible to all other users including the anyone on the internet. Compared to Facebook and Twitter, Pinterest presents a more organized way of showcasing interesting topics. Each pin is made of a thumbnail photo and a short summary or descriptions. So every pin that you create for your dog business eventually translates to a snapshot of the services you provide.
The benefits of using Pinterest for your dog business You can target a specific group or segment. From the name of this social media site itself, you are actually "pinning" or bookmarking an interesting topic about a particular niche. Thus, the good thing about Pinterest is that you can target specific viewers or groups like those dog lovers and pet owners.
Reach a market beyond your area. Perhaps, the most important benefit of using this social media site to advertise your dog business is to present and convince almost everyone to avail of your services. There are no limitations as to the area you could service.
It's fun and free to use. With Pinterest, you are not only advertising but also socializing and building your own network of friends. Additionally, you get all these benefits for free. It's free advertising with minimal efforts required.
Tips in harnessing the full potential or benefits of Pinterest for your dog business Choose the best photo that would represent each of your dog service. The main factor that would capture the interest of readers or visitors is the image that you pin. The photo should showcase your business and the wonderful results which could be derived from your service.
Build your network. Similar with all other networking sites, the most effective way of promoting your business on Pinterest is to build your network of friends. And in doing so, you should focus on groups that are interested on dogs or pets.
Pin quality topics about your business and do it regularly. To be able to use Pinterest, you have an external business page that could be pinned. When choosing a topic or post to pin, ensure that it is one of your best.